Seattle's KING-FM moving from commercial to listener support
Posted: Wed Mar 24, 2010 7:41 am
The fishwrap this morning describes the move of KING-FM, Seattle's commercial classical radio station since 1948, to a listener supported model:
http://seattletimes.nwsource.com/html/l ... fm24m.html" target="_blank
KING-FM was founded in 1948 as kind of a plaything for Mrs. Dorothy Stimson Bullitt, the founder of KING-TV 5 in Seattle in the same time frame. She was wealthy before she started the broadcasting endeavors and, by the time she passed away in 1990, she was one of the wealthiest women in the country, owning three TV stations, a number of radio stations and production facilities which were used by her own companies and others. She liked classical music and wanted to hear it in her home on one of the new FM radios that offered higher fidelity than AM. In 1948, she had to provide it for herself and kept it running over the years. It actually was in the top 10 of Seattle stations most of its history.
Upon her death, her heirs sold the company to various organizations but gave KING-FM to a arts corporation named "Beethoven, Inc." This is a non-profit organization to keep KING-FM true to its roots and to use the profits of the commercial radio station to fund the arts in Seattle, including the Seattle Symphony and Seattle Opera. Until the last few years, the station was able to raise a few millions per year to be used for the arts. Due to a general downturn of the economy and a different measure of listeners, the contributions to the arts will be very low this year.
Compounded with the iPod which can be stuffed with hours of your favorite tunes and other sources such as XM radio, KING-FM has suffered. It is hoped that by becoming listener supported and more responsive to listener desires for programming, hence enticing more listener contributions, the station can survive....
KING-FM has always been good but, after listening to stations such as Chicago's WFMT, I can see how KING-FM's programming could be improved in the future. There are four 'popular' public radio stations in the market, begging for funds every six months. We'll just have to wait and see how it goes...
Jeff "Planning to join" Benedict
http://seattletimes.nwsource.com/html/l ... fm24m.html" target="_blank
KING-FM was founded in 1948 as kind of a plaything for Mrs. Dorothy Stimson Bullitt, the founder of KING-TV 5 in Seattle in the same time frame. She was wealthy before she started the broadcasting endeavors and, by the time she passed away in 1990, she was one of the wealthiest women in the country, owning three TV stations, a number of radio stations and production facilities which were used by her own companies and others. She liked classical music and wanted to hear it in her home on one of the new FM radios that offered higher fidelity than AM. In 1948, she had to provide it for herself and kept it running over the years. It actually was in the top 10 of Seattle stations most of its history.
Upon her death, her heirs sold the company to various organizations but gave KING-FM to a arts corporation named "Beethoven, Inc." This is a non-profit organization to keep KING-FM true to its roots and to use the profits of the commercial radio station to fund the arts in Seattle, including the Seattle Symphony and Seattle Opera. Until the last few years, the station was able to raise a few millions per year to be used for the arts. Due to a general downturn of the economy and a different measure of listeners, the contributions to the arts will be very low this year.
Compounded with the iPod which can be stuffed with hours of your favorite tunes and other sources such as XM radio, KING-FM has suffered. It is hoped that by becoming listener supported and more responsive to listener desires for programming, hence enticing more listener contributions, the station can survive....
KING-FM has always been good but, after listening to stations such as Chicago's WFMT, I can see how KING-FM's programming could be improved in the future. There are four 'popular' public radio stations in the market, begging for funds every six months. We'll just have to wait and see how it goes...
Jeff "Planning to join" Benedict